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Logo Group Axian

OUR

IDENTITY

Today we commit ourselves to a future where everyone 
can be connected to their families and the world, have access to secure payment methods 
and where access to energy is possible. As we grow together, we are unleashing our continent’s  potentials.

A unique business model

We believe in an innovative growth model based on inclusiveness, partnership and expertise sharing. AXIAN acts as a responsible partner in the economic transformation of emerging countries through a long-term approach based on the exchange of know how, the sharing of skills, technologies and innovations and strategic investments.

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1

Creating

positive impact

and shared value

Creating positive impact and shared value

Our products, services and infrastructure are envisioned, designed and rolled out to meet the needs of the markets we serve.

We rethink our value chain and our partnership strategy to drive economic and social development. Our goal is to develop an entrepreneurial and skill-based culture for our staff.

2

Flexibility and

cross-fertilization

of our business lines

Flexibility and cross-fertilization of our business lines

We foresee changes, innovate and tailor our services to different markets and audiences through our cross-functional business lines in Energy, Real Estate, Innovation & Fintech, Financial Services and Telecoms.

We bring together our knowledge, resources, methodologies and best practices to create cross-fertilization throughout the Group’s business processes.

We thus promote operational excellence, create new opportunities and provide solutions tailored to changing uses and needs of our markets.

3

Innovation

and

digitalization

Innovation and digitalization

For us to become an African game-changer, we focus on several challenges linked to the evolution of our services, our environment, our organisation and people’ s consumption habits on the continent.

We are bringing about transformations in our sectors of activity in order to provide state-of-the-art technologies and innovations.

OUR VALUES

BOLDNESS

…to explore innovative and creative ways of fulfilling 
the potential of the many countries where we operate 

PASSION

… to exceed our client’s, our partners’ 
and our people’s expectations. 

INNOVATION

…to bring new technology and ways of thinking 
to bear on the greatest challenges our communities face.

COMMITMENT

…to promote inclusive growth across Africa 

BOLDNESS

PASSION

INNOVATION

COMMITMENT

BOLDNESS

…to explore innovative and creative ways of fulfilling 
the potential of the many countries where we operate 

PASSION

… to exceed our client’s, our partners’ 
and our people’s expectations. 

INNOVATION

…to bring new technology and ways of thinking 
to bear on the greatest challenges our communities face.

COMMITMENT

…to promote inclusive growth across Africa 

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